Credit Card and E-Receipt Data Transaction data contains insights around consumer trends, inventory, and GMV. Panel size, composition, and quality vary significantly. System2 typically joins multiple data sets to unlock granular KPI and solve for panel biases and blindspots.

Employee affiliation, churn, growth, or promotion are signals of company health, business needs, and strategic direction, as well as macro trends. System2 has also used employee data to optimize recruiting and identify new revenue opportunities.

Data around advertising spend, placement, and content reveal competitive intelligence, partnership information, and consumer behavior. Sourcing advertising data typically require custom tools and panel design specific to the business need. System2 has used ad data to isolate channel partnerships and signal new feature or product rollouts. 

This data describes information relating to physical space and people's movement or things in relation to that space. We have used geospatial and location data to analyze wildfire damage, foot traffic in malls, supply chains, and asset utilization.

Booking information, as well as flight, ground or sea inventory, duration, and traffic data, signal tourist behavior, revenue forecasts, emerging markets, competitive intelligence, and demographic trends.

System2 conducts qualitative and quantitative online and telephonic surveys to measure consumer sentiment, channel checking, and A/B testing.